About

Projects

Contact

Kaori Ogawa

About

Projects

Contact

Kaori is an ex-McKinsey

UX Researcher

and

Interaction Designer

crafting multimodal experiences that reveal new ways of

sensing and relating.

1

At McKinsey, I led

UX Enhancement

of AI-driven CRM tool for
10,000+ sales rep

of AI-driven CRM tool for 10,000+ sales rep

I made a large-scale 2-years implementation plan for UX improvement agreed by global executives, collaborating with a cross-functional team with a variety of talents.

1

At McKinsey, I led

UX Enhancement

of AI-driven CRM tool for 10,000+ sales rep

I made a large-scale 2-years implementation plan for UX improvement agreed by global executives, collaborating with a cross-functional team with a variety of talents.

1

At McKinsey, I led

UX Enhancement

of AI-driven CRM tool for 10,000+ sales rep

I made a large-scale 2-years implementation plan for UX improvement agreed by global executives, collaborating with a cross-functional team with a variety of talents.

CRM Analytics

Live

Users

2,847

+12%

Sessions

8,432

+8%

Conversion

3.2%

+0.4%

Sarah Chen

Active92

Mike Johnson

Pending78

Emma Wilson

Active85

CRM Analytics

Live

Users

2,847

+12%

Sessions

8,432

+8%

Conversion

3.2%

+0.4%

Sarah Chen

Active92

Mike Johnson

Pending78

Emma Wilson

Active85

2

I conducted

Data-driven
Market Analysis

Data-driven Market Analysis

of emerging tech field,
leading to $190M investment

of emerging tech field, leading to $190 investment

I focused on new-technology strategy (new business development and M&A) and drove UX improvements for digital products

2

I conducted

Data-driven Market Analysis

of emerging tech field, leading to $190 investment

I focused on new-technology strategy (new business development and M&A) and drove UX improvements for digital products

2

I conducted

Data-driven Market Analysis

of emerging tech field, leading to $190 investment

I focused on new-technology strategy (new business development and M&A) and drove UX improvements for digital products

3

I’m also an

Internationally-showcasing media artist

Internationally-showcasing
media artist

creating and communicating brand-new ideas tangibly

3

I’m also an

Internationally-showcasing
media artist

creating and communicating brand-new ideas tangibly

3

I’m also an

Internationally-showcasing
media artist

creating and communicating brand-new ideas tangibly

4

I design to

Spark Curiosity

and provide

Critical Lenses

in social issues through storytelling

Projects ↓

About →

Projects ↓

About →

Projects ↓

About →

Projects ↓

About →

Selected Projects

Micro Orchestrism

An audiovisual installation that interrogates traditional creative hierarchies by positioning fermenting yeast as musical collaborators.

Walking in Pigeon’s Path

An interactive interface that encourages people to reflect on the behaviors and emotions of pigeons, inviting them to think and act like a pigeon

Microbial poem

Various typographic interpretations of the poem "The Germ". Coded with HTML, CSS, and JavaScript.

Kaori is an ex-McKinsey

UX Researcher

and

Interaction Designer

crafting multimodal experiences that reveal new ways of

sensing and relating.

1

At McKinsey, I led

UX Enhancement

of AI-driven CRM tool for 10,000+ sales rep

of AI-driven CRM tool for 10,000+ sales rep

1

At McKinsey, I led

UX Enhancement

of AI-driven CRM tool for 10,000+ sales rep

1

At McKinsey, I led

UX Enhancement

of AI-driven CRM tool for 10,000+ sales rep

2

I conducted

Data-driven Market Analysis

Data-driven Market Analysis

of emerging tech field, leading to $190M investment

of emerging tech field, leading to $190 investment

2

I conducted

Data-driven Market Analysis

of emerging tech field, leading to $190 investment

2

I conducted

Data-driven Market Analysis

of emerging tech field, leading to $190 investment

3

I’m also an

Internationally-showcasing media artist

Internationally-showcasing media artist

creating and communicating brand-new ideas tangibly

3

I’m also an

Internationally-showcasing media artist

creating and communicating brand-new ideas tangibly

3

I’m also an

Internationally-showcasing media artist

creating and communicating brand-new ideas tangibly

4

4

4

4

I design to

I design to

I design to

I design to

Spark Curiosity

Spark Curiosity

Spark Curiosity

Spark Curiosity

and provide

Critical Lenses

in social issues through storytelling

About →

About →

About →

About →

Micro Orchestrism

Walking in Pigeon’s Path

Microbial poem

of AI-driven CRM tool for
10,000+ sales rep

Data-driven
Market Analysis

of emerging tech field,
leading to $190M investment

Internationally-showcasing
media artist

Internationally-showcasing
media artist

Internationally-showcasing
media artist